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Everything You Need to Know about Stretching

Written by SEO User Fitness Avenue Monday, September 21, 2020

Movement is vital for the human experience; we were built to move. Nowadays, we spend more and more of our time sitting at a desk and in front of a computer screen as well as time sitting during the commute to wherever we work if we work in an office space. If not, then we just tend to sleep in an extra hour before shuffling over to our desks to start the day. Obviously, all of this sitting down hasn’t been the best option for our health and over the past decades as food has become abundant and labour less physically intensive, obesity rates have soared. In response to this, we have started to take our physical fitness seriously by taking a more proactive approach instead of passively assuming that everything will be fine so long as we eat, drink and wake up in the morning.

The problem with our constant sitting has been that we aren’t using our muscles for what they were designed for and thus, for many of us, they start atrophying from neglect. Things like our butt muscles, leg muscles and arm muscles are all not working nearly as hard as they had to before which is leading to people having very underdeveloped muscles. Nowadays, if you were to match up the average person against a farmer from 200 years ago, we would be demolished when it comes to anything physical. Stretching ties in to the use and building up of these muscles that are signs of a healthy lifestyle and a physically fit individual.

What are the Benefits of Stretching?           

Stretching is something that all the fitness trainers will tell you to do before an exercise and you can see many top athletes stretching or warming up by running a few laps or even jogging on the spot before a sprint, a match or swimming laps. The question though still remains, why do they do it? The reason is that stretching keeps your muscles flexible, strong and healthy. That flexibility and looseness is what allows you to engage in the variety of motions you use for daily life but especially when it comes to physical activity. Stretching increases that looseness while misuse will instead cause your muscles to shorten and tighten. Tight muscles during labour-intensive activity is what results in cramping and pulling of muscles. This is most common in the lower back, hamstring (the muscles behind your thighs), neck and shoulders. I’m sure everyone reading this article has had 1st-hand experience with this at least a couple of times.

What warming up and by extension, stretching do is warm up and loosen your muscles so that they’re prepared for the load you put on them instead of having them work hard when they’re not prepared for it and end up tightening and causing you pain for several days. 

What Do I Have to Stretch To Avoid the Consequences?           

The human body is covered with muscle and various muscle groups corresponding to the different parts of our body as you have most likely seen on posters during a visit to the doctor. There are 11 major muscle groups and in total, there are more than 600 muscles in the human body. Don’t worry though, you don’t have to stretch all of them. What you need to focus on are the problem areas or in other words: 1) the areas that are most susceptible to injury and 2) the areas that you are going to be using.

For instance, if you plan on going for a run, you don’t need to worry about stretching/warming up your arms since they aren’t playing a physically taxing role. On the other hand, your legs, butt and back are what you should be focusing on. Similarly, if you plan on going to the gym for an upper body workout, you probably want to warm up that part of your body before lifting the maximum weights by starting off small and/or stretching.

So before going to your workout and grabbing your exercise equipment, make sure to take some stretching gear with you too. If you haven’t noticed professional athletes doing so, take note. 

The Best Stretch Equipment for Your Workout Prep

One of the most commonly used stretching tools is the stretching rope. There aren’t any products that are actually called stretching ropes since this is a category for two similar yet different products both used for warming up your body’s muscles. These are loop resistance bands and tube bands. The difference between the two is important to point out.

Loop Resistance Bands: These are the ones that provide more even pressure across the body and are used for more casual stretching such as when warming up. They are usually either elastic or fabric, depending on the manufacturer. They are easier on the body and are more generally used for things like rehabilitation exercises.

Tube Bands: Tube bands provide for a greater stretch but be careful in case you might overdo it and hurt yourself. These are easier to hold onto when it comes to pulling and pressing exercises than resistance bands. They also tend to last longer and are more often used by professional athletes.

Some very popular stretches with these resistance bands involve putting it around your feet while sitting down and then pulling your body towards your feet. This is a great stretch for your hamstrings and lower back. Other popular exercises with bands include the front squat in which you hold one end with your hands and you press down the other end with your feet. Another one is to hold down one end with one foot, tie the other end around your other foot and lift up that foot whilst trying to reach your glutes. Of course I could go on and on with the stretch exercises possible with stretching gear and other resistance equipment since they are universal when it comes to their capabilities.

What If I Don’t Exercise?

Even if you’re not the active type or want to be but are physically unable, stretching is still an important activity that not only helps with flexibility but also improves circulation, promotes better posture, lowers the risk of injury by working out your joints and works as a natural stress reliever.


Stretching ties in with what it means to be healthy, moving. Stretching is something that has numerous benefits and no visible downsides. It’s something that doesn’t take too much time out of your day to do and can be done nearly anywhere at almost any time. Maybe you’ve just woken up, you’re on your lunch break or are about to go to sleep, it’s always a great time for some stretching. 

Our bodies are complex and diverse things and if we don’t take care of them properly, it’ll lead to unforeseen consequences down the road. So when going to your next workout, whether that be at a gym, club, pool or simply for a brisk walk outside, take some time to stretch. To get the most of your stretching, resistance bands and tube bands are recommended, each one better than the other depending on your physical condition and style of workout. Stay active and be safe! If you’re interested in stretching gear and/or exercise equipment to have that perfect exercise, visit Fitness Avenue store today to check out a wide variety of equipment for affordable prices.

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A Natural Approach to Sports Nutrition

Written by SEO User Fitness Avenue Monday, September 21, 2020

It comes as no surprise to anyone that as people have transitioned to a more sedentary lifestyle in place of the one that we had become accustomed to for thousands of years, problems with our health and fitness would arise that we would inevitably try to correct. One of those problems are now the numerous documented negatives attached to living a sedentary lifestyle (i.e. one that involves a lot of sitting) and not enough physical activity. For all of our history, we have never had to worry about our fitness since for almost all of human existence, we had to work non-stop everyday to survive.

The problem was always having not enough food and too much physical labour. However, that has recently been turned around on its head. The recent trend to take time out of our days to maintain our physical fitness and health is a massive shift in us deliberately making ourselves healthier and living longer based on personal decision instead of necessity. So, you’re here to find out how to make the most out of your routine by supplementing your workouts with the proper nutrition/diet. Well, in that case, you have come to the right place.

Nutrition vs. Workout - Is One More Important Than the Other?

The question often posed by many is which one has a greater impact on a person’s health out of a fear of being unable to hold themselves to the restrictions and goals they set up for themselves in advance when it comes to these categories. For instance, someone with a sweet tooth who can’t give up eating a bowl of ice cream twice a day might prefer to only workout or likewise someone who hates going to the gym might prefer to simply cut down on calories. However, this is not the right way to go about the problem.

For one, as we are well aware, calories don’t solve the problem of weight in the long-term. The goal when it comes to weight loss should be burning fat, not calories. A strict focus on burning calories through cardio and through strict diet regimes is not effective. This is because rapidly depriving your body of the energy it needs to go on will cause you to starve yourself which is incredibly effective in the short-term but as soon as you start to relax, all that weight will come rushing back. Sometimes to an extent even more so than before. The problem is that you don’t allow your body the ability to get used to its new condition and unless you can hold out starving yourself for years without end, here’s an alternative.

In a study published in the National Library of Medicine on behavioural weight management programs in relation to nutrition and exercise, the observers found the ideal ratio for weight loss is an 80:20 ratio. Exercise is being represented as the latter and nutrition the former. This means that diet is significantly more important than fitness when it comes to weight loss. When it comes to general fitness and muscle building, you’re still going to have to work out… sorry. Regardless, a proper sports diet that prepares you for the day can go a long way towards your plan of achieving a certain goal in the coming months and or years. Here are some tips to improve your nutrition.

  1. Enjoy your food by eating less. Many of us have a problem with taking our time when chewing food, instead preferring to swallow it all up and demand more. Taking the time to chew your food will help you better satiate your appetite while also learning to enjoy the most out of every bite.
  2. Reduce your sodium intake. Try to purchase more fresh produce instead of pre-made ones since high sodium products have been linked to many conditions such as high blood pressure, heart disease and in some cases, calcium loss.
  3. No more sugary drinks with food. It has been shown that consumption of sugary drinks during meals tricks your brain into making you hungrier, that’s the reason fast food places often serve large sugary beverages alongside their food. Hot drinks like tea for instance have the opposite effect by making you fuller which is why sushi buffet restaurants similarly constantly serve hot tea.

How Does Fitness Tie In To This?

The best sports diet as well as the best workout are closely linked together and pulling off both in synchrony can lead to outstanding results. For instance, morning exercises have been known to have many health benefits, more so than at any other time of day. Some examples include that morning exercises burn more fat since fat oxidation, the process through which our bodies break down fats occurs naturally in the morning before breakfast. There is of course variation in the amount burned based on the type of exercise being performed and the type of gym equipment and fitness equipment used but in general, that is the trend. 

Another example is metabolism; it has been shown that morning exercise will increase your metabolism so your body will be more adept and efficient at breaking down your fat. Finally, exercise improves your quality of sleep. It has been observed that those who exercise in the mornings have better and deeper sleep than others. This is due to the body releasing hormones and adrenaline during the exercise which afterwards, after it subsides, leads to a sort of runner’s high in which your body releases serotonin which is one of the body’s “happy hormones”.

Diet and Fitness - The Unstoppable Duo

So how does this coincide with your diet? Well, to start off, having a proper diet of more leafy greens with meat or leafy greens with grains has been shown to also increase your metabolism so that your body can keep up with your food intake. A proper diet has also been shown to improve your quality of sleep. For instance, some studies by the Oregon Institute of Occupational Health Services have shown that food is processed differently at different times of day and that when food is consumed late at night, the body is far more likely to store it as fat rather than to burn it as energy since your body isn't expecting you to do any work when you’re about to go to sleep. All this shows how proper fitness habits along with a proper diet lead to an ideal framework for a new, healthier lifestyle.


Living a healthy lifestyle requires us to think about the choices we make and act in ways we might not be comfortable with. It might also be surprising to learn that the massive boom in popularity of going out to exercise overshadows the importance of diet as well as eating habits in the media even though the latter is more crucial. At the end of the day, you might be using the greatest fitness gear in the world but poor scheduling and rewarding yourself with binging on your favourite snacks at night after a hard workout will not get you where you want to go. It’s always important to remember that a healthy lifestyle is not supposed to be torture. It's supposed to be something you’re happy with. Something that makes you feel good on the outside and inside. So to sum everything up: eat less but more, take time out of your mornings to exercise and be happy!

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Beyond Cardio Exercises

Written by SEO User Fitness Avenue Tuesday, August 18, 2020

Exercising; it’s something that some of us praise as a tool to potentially change your life and others chalk up to an overrated pastime that didn’t give them the results they were hoping for. Ever since the 1970s, the idea of actively taking time out of your day to prioritize your fitness has become widely popular and has spread across the world. Now you might pose the question: “If exercise is so important for our well-being, why was it that only in the 1970s did working out for leisure become in-style?”. 

This is because before, the majority of people had labour intensive jobs such as farming, factory work, mining or tailoring as careers. These were all resource extraction and manufacturing jobs which would leave you sweaty and coming home numb. However, ever since the 1970s, that has shifted in the West to a more services and information-based economy which focused more on filling out papers, talking on phones, sitting at desks, and looking at screens. The increased sedentary (i.e. sitting) lifestyle along with the abundance of high-fat and high-sugar foods in our diets has led to increasing obesity and related health risks which were what sparked the popularity of exercising in the first place.

Preventing Far Worse

The numbers coming out of Canada show a striking reality. Public Health Canada reported in 2017 that 64% of Canadians over the age of 18 are overweight (BMI over 25) or obese (BMI over 30) with childhood obesity rates ranging from 8-18% depending on the age bracket. This has become associated with numerous other ailments that come along with being overweight and/or obese. 

Being overweight and especially obese are leading causes of type 2 diabetes, high blood pressure, heart disease, stroke, arthritis, cancer and more. Public Health services have also uncovered that about 10% of the Canadian population aged 20 and older have been diagnosed with ischemic heart disease, better known as coronary heart disease (CHD). This is caused by narrowed arteries leading to the heart which leads to a lack of blood and oxygen being supplied to the heart due to the clogging up of the arteries.

Cardio Exercises - What’s Not to Love?

One of the best ways to prevent cardiovascular diseases and illnesses is to control your weight, and that means staying fit. And remember, fit does not mean muscly or ripped. Fit means lean, so put away the dumbbells and bench presses and let’s get to work. What’s most important when it comes to cardio exercises is that they are aerobic, meaning that they focus on fitness and not muscle. All of them have one very important thing in common: movement. Lots and lots of it. The easiest way to get back in shape is to get on your feet and do what you were born to do: move.

Running, jogging, sprinting or even taking brisk walks is a great way to improve your health that requires no extra equipment, just you and the nearest sidewalk. Some other great exercises you can find at your local gym or purchase online are ellipticals, rowing machines and stair climbers. These three are probably some of the most intense workouts since the more effort you put into it, the more you have to keep putting into it to keep up with the machine’s resistance.

Other great exercises include jump rope, cycling and swimming. Go outside and do these exercises with fresh air in your lungs and a clear head when you have time since when you finally come home and take a nice cold shower, you’ll feel like you’re 22 again. Exercising in general actually does not directly correlate as much with weight loss as people think but rather, exercise regulates our appetite, lowers our blood pressure, and helps regulate our blood sugar which makes us healthier.

Want to Shed Weight and Build Muscle?

The options mentioned above were all a part of aerobic exercise which as already mentioned are more focused on the fitness aspect and less so on the muscle. But let’s say you want to kill 2 birds with one stone, be our guest! Be ambitious! The sets of exercises that focus on muscle and bone building are all strength training exercises which are all classified under anaerobic exercise.

Circuit training is a great way to get into shape fast while also building up your physique. It’s been shown that for maximum benefit, keep your heart rate at about 60 to 70% of its maximum for optimal heart health. Any less and you’re aren’t trying hard enough, any more and you might burn yourself out. Circuit workouts consist of 8 to 12 various exercises performed in a series with no breaks in between. The participant then takes a short break before repeating the cycle. 

Another option is lifting weights. This is something everyone has heard of and dreams of as their way to becoming a supermodel. However, if you go down this path, know that lifting low to moderate weights is actually the most beneficial for your cardiovascular health and not heavy ones. Work your muscles not through intensity but instead through repetition, doing about 3 to 4 sets with 15 to 20 repetitions for smaller weights. This allows for your muscles to grow while also not overexerting yourself which especially for beginners, can lead to injuries.

If you’re more focused on your lower body, try out the barbell back squat. That is when you place a barbell on your shoulders as you squat while holding onto the barbell with your hands. It works numerous muscle groups and engages your core making it great for exercising multiple joints. The more full body an exercise is, the greater its potential. However, if that gets a little rough for you, you can tone it down with lunges. Yes, lunges are considering strength training. These are your go-to exercise when it comes to working out your legs.

Finding What Works for You

If you happen to be interested in working out more specific muscle groups such as your chest, arms, or back, try out bench press, military press, and pull-ups. There’s always something to do to improve your fitness, all you have to do is find the way that works best for you. Imagine all of these exercises as your cardio equipment and you as the person that decides whether or not that equipment is yours or not. Regardless which exercises you choose, just remember that there such a thing as too much of a good thing. It’s best to spread out and diversify such as for instance going for a swim before hopping into the gym to lift some weights or doing some intensive cycling before cooling off with some yoga.

Your body is a machine and you control what you put into the engine as well as how you renovate it. So in short, you can renovate your machine by exercising with both an anaerobic and aerobic approach and that will thus change what you put into it which will keep it from breaking and make it brand new again. So happy exercising! And remember, even if an exercise isn’t specifically focused on cardio, that doesn’t mean it won’t help. Every step taken or weight lifted is a step in the right direction.

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The Benefits of Morning Exercise

Written by SEO User Fitness Avenue Tuesday, August 18, 2020

Nowadays, the world has entered into a new normal, one that is defined by the lingering effects of COVID-19. Although many of our institutions and facilities have reopened and people return back to work, the impact left behind has been unmistakable. Physical distancing regulations are still in place, masks in public indoor spaces and limitations and restrictions in place for our restaurants, schools, and places of worship. One of the many places that has been affected immensely is the public gym and community centres. Considering the frequent use and openness to the entire community, these centres were labelled as the most vulnerable to outbreaks and have thus been the most heavily restricted.

Although necessary, these measures have come with the drawback of many people used to constant physical exercise now having nowhere to go and seemingly nothing to do. In the 21st century, the standard work for an individual in a 1st world country is an office-based job. One that relies on someone driving to a certain location at which they usually spend many hours a day in front of a computer screen before packing up and driving back home. Gone are the days for many coming from work sweaty, nowadays, it’s the mind that does the workout. While beneficial to our technology and standard of living, it has harmed our physical health. It’s no surprise that 1st world countries, while being the most developed, are also the most obese leading to numerous other complications such as higher rates of diabetes and various cardiovascular conditions.

Staying Fit One Step At a Time           

It’s been shown that aerobic exercise; exercise associated with more cardio and endurance work which builds overall fitness and is less focused on building bone and muscle; has many numerous health benefits for people of all ages. For one, aerobic exercise improves your cardiovascular conditioning meaning that you have a decreased risk of acquiring heart disease. This can range from decreasing your risk and/or vulnerability to heart attack and stroke as well as help with lowering blood pressure and helping to control your blood sugar.

As technology has improved, we’ve needed to use less and less of our physical energy but taking away more and more of that initiative takes away from humans what we were meant to do; move. The sheer act of movement is already responsible for health benefits, and those are not always linked to the physical.

Movement = Improved Mental Health?

It’s been shown that participants who participate in aerobic exercise more frequently tend to have less anxiety. This is due to the brain’s fight or flight system which is used for making quick decisions when in danger is less reactive after exercise. In essence, after exercise, your body doesn’t jump into instinct mode that easily and you are able to keep your cool more effectively and control yourself even when things get rough in life. In an article published in the U.S National Library of Medicine, exercise was proven to be “as effective medication and psychotherapies” when it comes to reducing depressive symptoms. Another condition that many people struggle with in the current day to the increased hyperstimulation of our world is attention-deficit disorder or ADHD. A study conducted with 20 participants discovered that participants’ motivation for though-intense tasks was enhanced, energy levels increased and confusion, fatigue and depression decreased.

In an article published in Harvard Medical School, the scientific aspect was delved into. It turns out that the doctrine that exercise calms you down is scientifically proven. It has been shown that working out decreases levels of stress-related hormones such as adrenaline and cortisol while boosting levels of endorphins which are the body’s “pain killers” and also lead to “happy feelings”. Those endorphins are the cause of the so-called “runner’s high” which in truth occurs for just about any athlete which results in a sudden burst of energy after being seemingly entirely depleted.

Why Is Morning Best?

The morning, it isn’t always a time of day that we cherish. For some of us, it’s like a new frontier, a mystical land that we wish we could join if we only had the strength. For others, it’s hell on Earth itself and for still yet others, it is the best time of day. So if you’re not in the last category but you want to be, here’s how your mornings can be the beginning of a new you.

  1. Beating the heat. The hottest time of day tends to be from 11am to 4pm so getting up early to get the job done before peak hours is a great way to avoid having to spend the most gruelling part of the day being drenched in sweat. With the summer heat as well as more working from home due to COVID, there has never been a better time to start exercising in the early mornings than now. We all know how brutal the summer heat can be!
  2. Increasing your attentiveness. Do you remember cortisol, the stress hormone of the body? It also serves the function of alertness and readiness. Cortisol levels increase in the morning and drop in the evening and tend to peak around 8 a.m. In short, your body is more primed for physical activity at that time of day than any other, so take advantage of it!
  3. Improved sleep! In a 2014 study by Vascular Health and Risk Management demonstrated adults having reportedly better sleep on days when they exercised at 7a.m rather than later. The participants also spent more time in deep sleep and woke up fewer times during the night overall.
  4. Better appetite control. It’s been shown that exercise helps to regulate your appetite by reducing levels of your hunger hormone. Have you ever been a victim of constantly going down to the fridge to get snacks on a day when you just laid around? I’ve certainly been one. This, compared to days when you’re very focused on getting all of your work done and at the end of the day you realized you ate only once yet you still feel fine.

A Proper Workout

Exercise equipment is something that should not be taken for granted when it comes to having a good workout. The standard exercise of walking, running, jogging, hiking or swimming is great but sometimes people prefer something a little more interactive and less dull. With gyms operating on limited capacities, buying exercise equipment to have your own personal gym is a good long-term solution.

It will: 1) allow you to work out anytime you want, 2) make it more convenient, closer to bed and 3) you don’t have to worry about feeling self-conscious. Sports are another fun and interactive medium to improve your aerobic fitness but are unfortunately not usually offered or are difficult to find partners for at that particular time of the day.


Getting in a good workout at the right time is not only a matter of improving your fitness and taking advantage of the time in the day but also involves the improvement of long-term health problems which could lead to higher life expectancy, a vastly improved mental health as well as so much more. Exercising in the morning is one of the best ways to make the most out of your day by looking better and feeling better and that way, making the most out of your life by looking and feeling good every day when you wake up.

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Will Fitness Studios Survive?

Written by SEO User Fitness Avenue Wednesday, July 22, 2020

Fitness studios and public gyms seem like they have been around forever nowadays even though they have only been in the mainstream since the 1980s. They’re a unique environment that you can usually find in your local community centre or somewhere nearby that accompany the thousands of residential suburbs across the nation. More small-scale small-business fitness studios have only been considered “popular” since the 1990s as the public began to start worrying about the side effects of the increasingly sedentary lifestyle along with high fatty diet that had begun to lead to a massive increase in obesity across nations in the West and eventually, the rest of the world.

Unfortunately, in recent times, the coronavirus has put a halt to the increasingly popular, jam-packed and social events that have become our modern-day fitness studios. As the pandemic continues to wreak havoc on both families, governments and bank accounts, people are left to wonder when it will all end and whether the world will ever be the same again. This has extended to Canadian fitness studios as they struggle to find ways to compensate for their mandated closure after the initiating of social distancing measures at the end of March to curb the spread of the novel coronavirus.

The Rising Fame of Fitness Apps

20 years ago people would have thought that you were crazy if you had told them they would be spending all of their time on their phones. Fast forward and that crazy science fiction world has now become our reality. With consumer’s never-ending gaze locked on their mobile devices, companies have found ways to innovate. At this time, we have in our pockets devices that can let us install everything that we theoretically need to get the environment of a fitness studio right in our homes. This includes trainers showing us the proper technique for exercises, which exercises are the most effective for which parts of the body as well as much needed encouragement.

On the Apple and/or Google Play stores, fitness apps come in all different shapes and sizes with many having video or audio recordings of trainers, forums to interact with others like you as if you were in a gym and available for every niche. Are you a beginner runner and you want to get into the habit? There’s an app for that. Are you looking to start going to the gym to lose weight? There’s an app for that. How about gaining muscle? That too. Yoga? You bet there is. With millions of downloads, it’s safe to say that the COVID-19 pandemic hasn’t stopped people from keeping active. After all, life finds a way.

Can Fitness Studios Rebound?

The short answer is yes, the long answer is a bit more complicated. Fitness studios have always been places of social interaction, getting into the spirit of working out, drawing inspiration from others, and making new friends. Although these options can be and already are offered online through apps, that doesn’t mean that everyone wants it that way. Sure, you can do the same things you would normally do in a fitness studio if you go for runs, bought your own gym equipment, and listened to videos of instructors telling you the proper technique and/or strategies for improvement but it still can never be the same.

Social Fitnessing

Humans need face-to-face human interaction. That is why so many complain of feeling lonely in our modern world when we are in fact more connected than ever before. Although theoretically everything is right in front of you, that human connection is what really pushes us forwards. It’s what makes us feel like part of a group, a collective and when doing something that many of us don’t like to do, we need that sense of community, of “social fitnessing”. 

Therefore, there’s always going to be a market for those who prefer to go to a physical fitness studio and practice there with their friends right by their side. It’s for the same reason that so many of us still love to go to the movie theatre to watch the newest releases or buy tickets for the next sports game even though we could watch it live on your TV’s from our couch or watch the new hit on Netflix, Hulu or Disney Plus in a couple months. It may shrink due to some being okay with this new digitized format, but the bulk of people can’t wait to be back.

How Gyms Need to Adapt

As with any sort of new competition, people need to adapt to face it. Gyms after coronavirus are going to become a reality very soon as Stage 3 of the province’s reopening goes into effect. Gyms across the province will be allowed to reopen with limited capacities. You may ask: “what will the gym look like after it's reopened?”. For one, limiting the number of amenities such as steam rooms, saunas, and showers. Another obvious adaptation will be the limited number of people who can come in or join classes which will be accompanied with extensive cleaning being performed on all pieces of equipment every day to keep the public safe.

For the equipment itself as well as face-to-face interactions with friends, physical gyms don’t have any options to adapt. They are the only option barring buying all the equipment, getting together with friends, and doing it all yourself. What gyms do have the power to do is to move their group lessons and sessions online such as with yoga or fitness trainers where much of the expensive cardio equipment isn’t used. For those, paid online subscriptions to join meetings are easy to incorporate into the gym model for anyone who wants to stay home. However, aside from that, if gyms try to enter the online market, they’ll lose what makes them gyms in the first place.


Ultimately, people have needed and will continue to need physical exercise just as much as they’ll also need the right encouragement, mindset, and friends. It’s a sort of yin and yang and when they both get along, such as in gyms, it works. While online fitness apps are a temporary solution for these times, they lack a key component of what pushes people to exercise and succeed. So strap in folks, install your fitness apps while you need them but once all this is over, your local gym will be your next destination.

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